Danish brewer Carlsberg group has acquired Irish soft drinks maker Britvic Ireland, following its purchase of UK parent company Britvic plc for an undisclosed sum. Britvic Ireland with remain as a ...
Radiocentre Ireland’s first webinar of 2025 will explain why Procter & Gamble increased its spend on audio advertising in the US. Delegates will hear from John Fix whose 27-year career at P&G spanned ...
Sky has released a trailer for its upcoming three-part documentary series, Boyzone: No Matter What. The Sky Original series will be available on Sky Documentaries and Now from February 2. The ...
Golden Bake is the winner of the 2025 Big Bus Brand Drive organised by Love Irish Food and out of home company Global in Ireland. The award is worth €90,000 in media space to the frozen bakery ...
The Brill Building was Ireland’s top agency at the EACA Impact European awards scooping the most golds for integrated marketing work. The agency’s AR Lens to Save Lives for the Marie Keating ...
Out of home company Clear Channel Ireland (CCI) has been acquired by Bauer Media following a deal agreed with its parent company, Clear Channel Europe (CCE), to sell its business to the German group ...
Tourism Ireland has appointed Grey London in place of Publicis to develop its global creative work. Droga5 Dublin also pitched for the business. The tourism agency’s role is to grow visitor numbers ...
Aer Lingus has again appointed an agency in the UK to handle its creative work. London-based Uncommon Creative Studio (UCS) has picked up the airline’s global account. UCS, which is 51 per cent owned ...
Every day, people make lots of choices, many of them commercial. Like what toothpaste to pick? How much should I spend on a bottle of wine? Should I renew that subscription? Such choices may appear to ...