The new line of guitars, gear, and apparel celebrates the 50th anniversary of Hello Kitty. Fender Unveils Hello Kitty 50th ...

Fender has revived the internet-breaking Strat – along with a host of other appropriately branded accessories – to mark Hello ...

LONDON (AP) — Musicians, collectors and fans have a chance to own a guitar god’s tools of the trade — instruments owned by ...

Few guitarists are as passionate about vintage kit as Joe Bonamassa. He admits that he doesn't bother much with new gear and ...

Fender reintroduces the Hello Kitty Stratocaster for its 50th anniversary, blending iconic style with legendary sound.

People Watching” and “Nostalgia Lies.” We knew that the UK rocker was planning a follow-up to his 2021 sophomore album, ...

The Fender Custom Shop Limited Edition Masterbuilt John Frusciante Stratocaster is a powerful and visually striking addition ...

Today, Fender has announced a collaboration with Sanrio, the global lifestyle brand and home to pop icon Hello Kitty, to ...

The collection includes: Squier® Limited Edition Hello Kitty® Stratocaster®: A globally available, glossy guitar in pink or ...

Fender and Sanrio – have joined forces to unveil a new limited-edition collection of Fender items, celebrating the 50th ...