Tarts Bowl forever changed the game in 2023, unveiling the first edible mascot in college football—and probably sports?—history. It was the latest bowl game mascot innovation as corporate sponsors continued their attempts to one-up each other and roll out the most fun (and ridiculous) mascot and postgame ceremony to boost their investment in postseason college football.

There are 47 total bowl games in the 2024-25 season, including four college football playoff first round games, four quarterfinal games, two semifinals, and the national championship on Monday, January 20.