From witty billboards to festive packaging and social media takeovers, quick commerce platforms are going all out this ...

Nykaa plans to tap into international D2C brands and private labels on third-party sellers to compete with the growing ...

Snap India’s AR Day highlighted the country’s growing role in the global AR landscape, with the highest number of AR lenses, ...

Stay informed with Hindustan Times' live updates! Track the latest lifestyle news including fashion trends, style guide & ...

It is harnessing India's booming augmented reality ecosystem to drive brand engagement and monetisation with immersive ...

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From handpicked product suggestions to predictive assistance, Findability Sciences' CMO feels that AI-driven personalisation ...

Ring in Valentine's Day with Shraddha Kapoor-inspired looks. Myntra's Fashion Carnival features styles that ensure you channel her chic aesthetic on low prices ...

India has become a major player in AR innovation, with developers and creators using the technology not just for ...

Samay Raina, a comic artist and popular YouTuber, has ignited a firestorm of speculation with his latest Instagram video, leaving fans wondering if a long-awaited livestream is finally on the horizon.