KlugKlug expands its global footprint as demand for data-driven influencer marketing grows. The platform analyses 300M+ ...
While Myntra has not officially commented on the cancellation, the removal of promotional material and the planned activation ...
India's beauty industry is experiencing rapid growth with booming online sales. Global and local brands are bolstering their ...
The Indian beauty market is booming, projected to reach a gross merchandise value of $30 billion by 2027. Nykaa, once the ...
India is the fastest growing online market for beauty products, with beauty ecommerce sales rising 39% from June-November ...
Many brands would like to do more influencer marketing but get tripped up at one of the earliest stages of an influencer campaign: Finding influencers. This ...
As digital media dominates advertising, brands are increasingly turning to social stars to drive engagement and sales ...
Indian celebrity-backed fashion brands struggle due to lack of clear brand identity, inconsistent quality, and market ...
Angad Bhatia’s exit from ILN and his foray into creator-focused investments mark a major transition in his career. While ILN ...
Black content creators are paid 35 percent less than their White peers—but brands can help even the playing field.
Explore recent rebranding efforts by Indian companies like Air India, Airtel, Myntra, and Zomato. See how these brands are ...
Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.