Checco joined the agency in 2024 as executive director of accounts. Succeeding her in that position is Aaron O'Keefe, who was ...

Until the contract is signed, neither the government nor WPP are likely to comment on it. But barring any last-minute hitches ...

The President of the United States has a great gift idea this holiday season: Watches with his name on them that he is ...

"It's important to bring clarity to some of the players," he said, alluding to what many believed was an uncertain future for ...

Gauff was previously partnered with BMW. Her new 5-year deal with Mercedes-Benz is reportedly valued at $90 million, ...

TV and video-focused ad-tech company Cadent has acquired certified YouTube measurement company VuePlanner, which specializes in optimizing ad spend and contextual targeting for YouTube.

House lawmakers advanced a version of the Kids Online Safety Act that would require platforms to establish "reasonable" policies addressing specific harms to minors -- including threats of violence, ...

"Roblox aggressively markets to young children, but fails to protect them from sexual predators," Florida Attorney General James Uthmeier said.

New ways for brands to use creator talent on Instagram and Facebook include improved performance data and a new "Partnership Ads API" with live, user-generated content mentioning a brand and affiliate ...

Netflix sent a note of triumph to subscribers after the company sealed a deal to buy Warner Bros. Discovery, but now ...

Pinterest's data will let tvScientific's CTV advertising clients track sales outcomes and shopping conversions.

The FIFA World Cup 2026, the Milano Cortina Winter Olympics and a rapidly evolving streaming ecosystem will push brands to ...