Most Australians can’t tell the difference between AI-generated advertising and human-made creative, and barely any actually care, according to new research commissioned conducted by Ideally and ...

Leggings giant Lululemon has paid a $702,900 penalty after sending more than 370,000 emails with commercial content that did not contain a way to unsubscribe. An Australian Communications and Media ...

Hit podcast host and media personality Abbie Chatfield is set to take the mainstage at Cairns Crocodiles, presented by Pinterest, joining award-winning journalist Osman Faruqi and Walkley ...

Creative agency LePub, part of Publicis Groupe, has appointed Ete Davies as its new Global Chief Operating Officer, in a a move aimed at strengthening the agency’s international operations and ...

Brand experience company Akcelo partnered with PepsiCo ANZ to deliver two fan activations at the Formula 1 Australian Grand Prix in Melbourne, bringing Pepsi and Doritos trackside for racegoers across ...

Well-respected martech leader Adam Furness is leaving Impact.com after eight years at the helm of its Asia-Pacific and Japan business. Furness revealed that he would be stepping down at the end of the ...

Missing Perspectives has officially launched its refreshed video podcast Booksmart, with its debut episode soaring to #1 on Spotify’s Arts Charts for over a week and reaching #11 across all Spotify ...

Aussies love a good scandal and couldn’t get enough of the latest one on Nine’s Married At First Sight. More than 2.8 million tuned in to watch Bec proclaim her excitement that Steven had ...

Pullars crosses to the dark side while also completing a psychology degree. And we wonder how she feels about that.

Independent media agency The Media Store has appointed Brady Lyon as its new investment director. In the newly created role Lyon will develop the buying footprint and revenue management within the ...

In this op-ed, Global CX leader Katja Forbes explores how AI agents are quietly becoming the new decision-makers in the purchasing funnel – and why traditional marketing tactics built for human ...

Hightouch will expand its Australian and New Zealand (ANZ) operations with the appointment of Aidan Lynch as country manager. The move reflects increased investment in the region following sustained ...