Voice assistant flounders while rivals sprint into the future The Fruity Cargo Cult Apple’s 13-year-old digital dunce Siri is proving more useless than ever, infuriating users while other tech firms ...

Welcome to our weekly Apple Breakfast column, which includes all the Apple news you missed last week in a handy bite-sized ...

Theories vary on why Apple is having trouble seizing the AI moment. For Marcus Collins, marketing professor at the University ...

The tech giant is promoting Vanessa Trigub to a new role as vice president of stores and retail operations globally, the ...

Apple, Inc. (AAPL) said on Tuesday that it will host its Worldwide Developers Conference (WWDC) from June 9 to June 13. The ...

“With leading silicon (GPU/DPU/CPU), hardware/ software platforms, and a strong ecosystem, the company is well-positioned to ...

Loop Capital analyst Ananda Baruah says Apple is in the process of placing orders for about US$1 billion in NVIDIA GB300 ...

Apple faces a lawsuit over delays in promised AI features, leaving users frustrated with unfulfilled promises and expensive ...

These changes come as Apple is reportedly overhauling the leadership of its AI division. This change especially zeroes in on ...

As reported by Bloomberg, translation and other tools are enabled by letting AI “see.” Meanwhile, Apple has made promises ...

As it relates to wireless services, consumer and small businesses need an overhaul, and product simplification and easily ...

Apple delays Siri's AI updates, faces leadership changes and a lawsuit over false advertising. Discover the impact on users ...