Picture it: You're in Sephora sifting through bottle after bottle of hyaluronic acid serum (yes, there really are that many in the market nowadays), without a clue as to which one to select.

For first-time users, we chose the TruSkin Vitamin C Serum for its high-performing yet simple formula. And for those with more mature skin, we recommend the SkinMedica Vitamin C+E Complex which ...

Show them the corner of a bottle, and for sure, they’ll find out which product it is—exactly how the internet found out that Hailey Bieber kept using a certain serum concealer—Lancôme’s ...

Serums for dry skin can be very effective, offering great benefits. A vitamin C serum can penetrate deeply into the skin, delivering a high concentration of active ingredients where they are most ...

That’s where body serums come into play. Like a serum you may use on your face, body serums are lightweight products with an active ingredient, giving them a specific function, according to boar ...