Coca-Cola worked with Secret Level and other studios to create three new versions of “Holidays Are Coming” ad.
For decades, authenticity has been the message at the heart of Coca-Cola's branding. But not for Christmas 2024, it seems.
In a new spot directed by Henry Scholfield, classic artworks have been transformed through a combination of live action, animation and AI Andy Warhol’s 1962 painting of a Coca-Cola bottle offers a ...
Coca-Cola has created a new AI-generated version of ‘Holidays Are Coming’, which will run on TV screens instead of the original 1995 ad this festive season. The new AI-generated ad, the first of its ...
A post shared by Coca-Cola Brasil (@cocacola_br) A photo posted by on Coca-Cola says it decided to remake the Holidays are ...
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
But this year the ad “will launch with a new twist” the brand said. “We recreated it by combining human ingenuity and human creativity with artificial intelligence tools to deliver the first-ever Coca ...
We also sell both admissions and sponsorship packages for our investment conferences and advertising on our websites and newsletters. Maintaining independence and editorial freedom is essential to ...
Coca-Cola said its decision did not mean it was joining the #StopHateforProfit campaign Coca-Cola will suspend advertising on social media globally for at least 30 days, as pressure builds on ...
The steep decline in Coca-Cola advertising spend last year means major competitor PepsiCo invested more for the first time since 2000. This is according to a WARC Data analysis of company reports.
We also sell both admissions and sponsorship packages for our investment conferences and advertising on our websites and newsletters. Maintaining independence and editorial freedom is essential to ...