Beso Turazashvili is not just designing clothes—he’s creating a movement. As the founder of the Berhasm brand, he has become ...

Welcome to a new era of collaborative skincare, in which brands are joining forces with aesthetic experts to bring us the ...

Luxury brands must adapt to Gen Z's growing influence by offering affordable luxury and creative partnerships, industry ...

In India, millennials and Gen Z are revolutionising the beauty sphere by emphasising quality for money, inclusion, and ...

Tira online and in-stores feature beauty tech tools, such as virtual try-on and a skin analyzer. The beauty platform employs ...