How Jeff Bezos is bringing 'Amazon' to his rocket company Blue Origin
Jeff Bezos is infusing Amazon's rigorous culture into Blue Origin to accelerate its progress and compete with SpaceX. Bezos ...
Lagging SpaceX, Bezos’s Blue Origin brings in former Amazon execs to reinstitute a hard-charging culture
Jeff Bezos’s space exploration company Blue Origin is looking to institute Amazon’s results-driven culture in a bid to better ...
Katy Perry to Launch on Blue Origin’s First All-Female Spaceflight Mission
Katy Perry joins Blue Origin’s NS-31 mission, an all-female crew The historic flight will be led by Lauren Sánchez this spring New Shepard will offer a brief suborbital experience above Earth ...