Even before he penned "Copacabana," Barry Manilow was busy writing catchy tunes — this time for two major fast food chains.

The International Association of Top Professionals (IAOTP) will honor Andra Annette at their annual awards gala in NYC ...

I learned the most about music working in the jingle industry. It was the best music college I could ever imagine." ...

For advertising to be effective, it must stick. By successfully lodging itself into people's memories, advertising's effects ...

Entrepreneurs have many ways to attract attention to their brands, products, and services. The key, though, is this does not ...

Back in the 1970s, deli meat was the reigning monarch of lunch, from offices to the school yard, but this so-called luxury ...

Fred Kyei Mensah, popularly known in the creative industry as Fredyma, has expressed frustration over a project he did years ago.

Seventy-five years ago today, the songwriter who has consistently penned hits for major country stars was born in Ohio.

Singer-Composer Leslee Lewis makes Bollywood playback comeback after 26 years. Bollywood News: Latest Bollywood News, Bollywood News Today, Bollywood Celebrity News, Breaking News, Celeb News, ...

KFC chicken fried snack box on table in restaurant - Manee_Meena/Shutterstock You know a slogan is working when you don't ...

Frank Lampard’s resurgence with Coventry City highlights football managers who revived their careers, including Pitso Mosimane, Carlo Ancelotti, Unai Emery and David Moyes.

Kmart’s continued use of Avicii’s iconic EDM anthem ‘Levels’ emerged as the strongest brand/music combination in the Australian advertising landscape. “The song has become inseparable from Kmart’s ...