Daily Mail

Fairy laundry powder is hit by dirty 'shrinkflation' tactics with secret price hikes for consumers

The box of Fairy non-bio laundry powder boasts it's XXL and claims to hold enough for an impressive 65 washes. But a professor at the University of Leeds has revealed all is not as it seems. For the ...
The Sun

From Fairy to Persil – how much your favourite laundry powders have gone up in price & how you can save on washing

A POST about washing powder went viral this week after a university professor revealed a box of Fairy non-bio has shrunk in size but still costs the same amount. Professor Catherine Noakes pointed out ...
The Mirror

Mega pack of Fairy washing pods that 'smell amazing' have big discount on Amazon

Shoppers looking to stock up on household essentials can make a lot of savings on Amazon right now, as a mega pack of Fairy Non Bio washing pods has been reduced in price. The family-sized bundle ...
Irish Sun

I tested supermarket laundry detergents against the big brands – and the best was half the price of Fairy

LAUNDRY detergent is cleaning out our pockets in ways we’d rather it didn’t – by getting more and more expensive. We reported last week it has become such a valuable commodity that Iceland has even ...