Considering the vast appeal and growing obsession with Kanye West's journey through fashion, all eyes have surrounded his Adidas collaboration ... With his Yeezy Boost 350, priced at $200, selling ...

Despite that, Ye is upset. In a lengthy post shared on Instagram last night (January 7), West accused Adidas of attempting to bury his Yeezy brand in online search results, writing, “When you ...

Following Kanye West’s latest Instagram rant, Adidas has pulled all Yeezy merchandise from its website. The rapper and designer accused the brand of continuing to profit from Yeezy products ...

Adidas responded after Kanye West blasted the sportswear giant in a scathing Instagram rant over his Yeezy brand. Kanye West reignited his feud with adidas over his Yeezy brand earlier this week ...

In the post, Kanye shared a screenshot of a Google search for his popular Yeezy brand, showing the Adidas website ranking above his YZY website. “Members at Adidas, stop doing this,” West wrot ...

Adidas has responded to Kanye West's recent accusations against the brand in a heated Instagram post regarding his Yeezy partnership. The rapper, now known as Ye, claimed Adidas was undermining ...

West designed trainers under the Yeezy brand and Adidas said the loss of the business cut sales by €400m (£350m) in the first quarter of the year. Overall, total revenue fell by 1%. Despite the ...