Another solution is to make movie theaters more like Dave & Busters. There are no bad ideas in brainstorming! This comes from Variety, which reports that the eight biggest theater chains in the U.S. and Canada (AMC Entertainment Inc.

The investment will focus on sound, seating, and amenities, with new attractions like pickleball and bowling at some locations.

Getty Images While 22% of Americans say they have a home theater, far fewer have a pickleball court. But integrating the hot new sport into the moviegoing experience is just one perk of a $2.2 billion

The biggest theater chains in the US and Canada are giving their cinemas a major upgrade in hopes of enticing more people to watch movies outside of their homes. According to Variety, they're planning to spend $2.

The eight biggest theater chains in the U.S. and Canada announced Thursday that they plan to invest more than $2.2 billion to modernize and upgrade more than 21,000 screens over the next three years.

Rejoice, movie lovers—your cinematic experience is about to get a whole lot better. On Thursday, a trade organization representing theater operators announced that eight of the biggest theater chains in the U.

A group of exhibitors in the U.S. and Canada will invest more than $2.2 billion over the next three years to upgrade and modernize their theaters amid renewed optimism at the box office after a battering by Covid and Hollywood strikes,

Ahead of its annual fall summit, the National Association of Theater Owners says that eight of the top movie theater chains in North America are committed to invest a combined $2.2 billion in modernizing and upgrading their cinemas over the next three years.

North American movie exhibitors are set to invest $2.2 billion in new theater upgrades to take advantage of Hollywood's overall box office rebound this year. On Thursday, the National Association of Theatre Owners said its members were plowing new money into the theatrical experience over the next three years to continue drawing cinema-goers out of